Coping Mechanisms and Privacy Concerns in Digital Health on Social Media

Abstract

Background: Digital platforms, particularly social media sites like TikTok, have emerged as influential tools for health communication and peer support. However, they present challenges, including the possible spread of misinformation, privacy concerns, and limited professional oversight.

Aim: This review investigates the coping mechanisms patients and healthcare providers adopt to manage the risks and challenges encountered on social media platforms within digital health environments.

Methods: A scoping review was conducted using PubMed, Google Scholar, and Scopus literature. Studies were selected based on relevance, quality, and methodological rigour, focusing on strategies addressing misinformation, privacy protection, and professional accountability.

Findings: Digital platforms facilitate health information sharing and community support but also expose users to risks such as unverified content and privacy violations. A lack of consistent verification mechanisms for healthcare professionals and insufficient regulatory frameworks increases users’ vulnerability to misinformation and unethical practices.

Conclusion and Recommendations: To improve safety and outcomes in digital health spaces, the review recommends stricter social media guidelines for healthcare providers, increased efforts to improve digital health literacy, and enhanced privacy protections. Strengthening regulatory oversight is essential to ensure the credibility and safety of health information shared online.